WINNER: New Media Award

Makutano Junction

Mediae

makutanojunction.org.uk

Mediae produces a highly popular educative television drama series in Kenya called Makutano Junction which attracts over 7 million Kenyan viewers. They have now developed interactive and innovative on-line resources around the porgramme for secondary school students which successfully challenge children's attitudes and perceptions as they learn about Kenya, Africa, development and poverty.

The jury said:

'With so much focus in New Media on the ‘new' its hugely refreshing to some across a brilliant idea, brilliantly executed. Makutano Junction brings the voices of the developing world into the classroom so UK children can view them as peers. The result is innovative, charming and engaging and the judges feel stands out as model that everyone could learn from.'

The jury panel:

CHAIR: Andrew Chitty, CEO, Illumina Media
Tim Sparke, Chief Executive, Mercury Media
Nick Cohen, Multiplatform Commissioning Executive, BBC

Click here to download the jury's full citation (pdf)

L to R, Kate Lloyd Morgan, Richard Usher, Helen Garforth, Natalie Ganpatsingh, Richard Ganpatsingh

'Winning this award will add status that will enable the project to go further. To get that recognition and wider publicity, as well as the kudos of the One World Media Awards, can really enhance what we do.'

WINNER: New Media Award

Makutano Junction

Mediae

'Winning this award will add status that will enable the project to go further. To get that recognition and wider publicity, as well as the kudos of the One World Media Awards, can really enhance what we do.'

- Kate Lloyd Morgan

"At the BBC World Service, we consider the One World Media Awards to be really important and prestigious. They are THE awards for recognising outstanding coverage of the developing world."